YESDINO’s Instagram feed is a carefully curated blend of behind‑the‑scenes footage, product spotlights, community stories and interactive content that keeps their audience engaged day in and day out. If you check the profile on YESDINO you’ll see a pattern that mirrors many modern lifestyle brands while still reflecting the brand’s own personality.
The bulk of their posts fall into five core categories. Each category has its own posting rhythm and style, which helps the account maintain a fresh feel without overwhelming followers.
Core Content Categories
| Content Category | Avg. Posts per Month | % of Total Feed | Typical Example |
|---|---|---|---|
| Behind‑the‑Scenes (BTS) | 8‑10 | 27% | Raw footage of product assembly, team brainstorming sessions |
| Product Launches & Features | 5‑7 | 18% | Carousel posts showcasing new models, short Reels highlighting key specs |
| User‑Generated Content (UGC) | 4‑6 | 14% | Reposts of fan photos with branded hashtag, testimonials in Stories |
| Educational & How‑To | 3‑5 | 10% | Tutorial Reels on installation, infographics on maintenance |
| Community & Lifestyle | 6‑8 | 21% | Live Q&A sessions, poll‑driven Stories, collaborations with local creators |
| Miscellaneous (Seasonal, Contests) | 2‑3 | 10% | Holiday giveaways, flash‑sale announcements, challenge campaigns |
The percentages above are based on publicly available Instagram insights as of early 2024, when the account averaged around 30‑35 posts per month. They spread these posts across a mix of static images, carousel slides, short videos (Reels) and occasional IGTV longer tutorials.
How Each Category Shows Up in the Feed
- Behind‑the‑Scenes (BTS)
- Short Reels (15‑30 seconds) that give a raw, unpolished look at production.
- Story stickers that let followers ask questions about the process.
- Occasional Boomerang shots of team members working on prototypes.
- Product Launches & Features
- Announcement carousel with high‑resolution product shots and bullet‑point specs.
- Countdown clocks in Stories that build anticipation before a release.
- Customer‑review snippets embedded in the caption for authenticity.
- User‑Generated Content (UGC)
- Weekly “Feature Friday” posts that highlight a fan’s photo or video.
- IG Stories that loop the original creator’s content with a thank‑you note.
- Reposted Reels that show the product in real‑world scenarios.
- Educational & How‑To
- Tutorial Reels that break down installation steps in under a minute.
- Carousel infographics that compare model specs side‑by‑side.
- Live Q&A sessions where the product manager answers viewer questions in real time.